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Every year toy manufacturers produce new toys in hopes of lightning striking and producing the “It” toy of the year. Some years it’s easy to predict (Cabbage Patch) and others not so much. The thing that has changed the landscape the most is that parents now have the ability to shop online. We are no longer slaves to brick and mortar shops.
All that being said, it still isn’t a sure thing what will sell-out in a given year and nothing is a sure thing. But, we are already seeing some sell outs and it’s barely October yet! My advice to parents when they ask in the Daily Deal Detectives Group is to shop EARLY. If you know your kid has to have something get it before the craziness hits in late November. I always work to post in stock alerts in the group but the closer to the holidays we get the harder toys are to get.
So without further ado here are the toys I think are going to be the most popular this holiday season.
L.O.L. Surprise #OOTD Advent Calendar
This one is already selling out as fast as it can be stocked. Pretty much everything L.O.L. Surprise is hot right now but this one in particular has been tough to get. I think part of that is because parents will need it December 1st so the timeline is a bit more rushed.
Step 2 Christmas Tree, Gingerbread House, Snowman, and Reindeer
Step 2’s Christmas Tree was IMPOSSIBLE to find last year! They’ve taken notice and released 3 more holiday toys. The tree, Gingerbread House, and Snowman have been selling out fast. The Reindeer has been a little easier to find in stock so far. To further complicate things there are two “exclusive” versions of the tree. Amazon has one with extra ornaments and Walmart has one that lights up.
Amazon Step 2 Tree with extra ornaments: https://amzn.to/2QnIzrB
Walmart Step 2 Light up Tree: brandcycle.shop/93are
Gingerbread House: https://amzn.to/2DMgFUQ
Rocking Reindeer: https://amzn.to/2NQN7dk
Image source: Step2 Blog
These sold out within minutes of me posting the link in the Daily Deal Detectives Group! This will more likely than not be the hardest to find unless they release a huge shipment.
Little Live Wrapples
Wrapples have been on pre-order for awhile and started shipping today (Oct 1). There are already back orders and sell outs so I think this will be very popular! Based on videos I’ve seen these “do” more than other wrap toys like Pomsies so it makes sense that they are going fast. It’s basically a Furby combined with a slap bracelet.
The unboxing YouTube craze continues with Boxy Girls. My nieces want these for Christmas. From what I’ve seen certain ones have been going in and out of stock. The limited edition set has been the most popular so far in my opinion.
This is basically a spider toy that runs faster the louder you yell at it. Basically a kid’s dream (and parent’s nightmare lol).
Poopsie Slime Surprise Unicorn
I really don’t get the poop toy trend but this thing has been selling out faster than it can be stocked. Basically it’s unicorn that poops rainbow slime. I can’t make this stuff up.
Don’t Step In It Game, Unicorn Edition
old the included compound to look like piles of colorful unicorn poop then step in the fewest unicorn poops to win.
Shopkins Lil’ Secrets Secret Lock
These were a quick sellout upon release. I anticipate they will continue to be popular going into the holidays. It doesn’t look like Shopkins will be going off the radar anytime soon.
Everything 90s is back and that includes a Polly Pocket reboot. The compacts seem to be what keeps selling out so far. I’ve been able to find the bigger play sets in stock. Based on what I’ve seen the Shopkins version will be more popular.
Scruff-a-Luvs Mystery Rescue Pet
This one is really cute. Basically you get a pink or aqua puppy that’s a hot mess to adopt and bathe it so it doesn’t look so scruffy. Very cute and keeps selling out. Honorable mention goes to
Rescue Runts; also cute and the same premise but haven’t seemed to be quite as popular.
This list is a work in progress; I will update it as we get closer to the holiday season so make sure to check back! What are your kids asking for? Tell me in the comments!
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